Digital security: how to implement it in your business

Have you ever had a problem with digital security on the Internet? Any threat, such as contact with malicious software on a website, represents a possible error with your security in the digital environment.

In addition to personal use, if you provide online services or have an e-commerce, you are already in the sights of Brazilian legislation, which reasonably seeks to punish the person responsible for any leakage of customer, supplier or employee data.

According to Bitdefender’s latest data security study, 2020 Business Threat Landscape, financial and healthcare services were the ones that most reported such mishaps involving cybersecurity.

In the next few lines, you’ll learn how to make your online business safer digitally. Come on?

How to implement digital security in my business?

Irish writer Oscar Wilde said that “the set of things people do when no one is looking we call character.” So, regardless of the LGPD (General Law for the Protection of Personal Data), how can you protect your customers’ personal data.

Develop an information security policy

The first step is to have a document that discusses all the rules and practices that characterize your management with customer data. To create this policy, pay attention to the pillars of information security:

  • Confidentiality

To keep your visitors’ sensitive data confidential, you must have data encryption technology and impose restrictions on access to information.

  • Integrity

This item guarantees that you will not modify any information (during data traffic, storage or processing) without proper authorization, keeping them intact.

  • Availability 

This point must ensure that whenever your visitor needs certain information of their own, the data will be available at any time (with respect to confidentiality).

  • Authenticity

Authenticity is keeping the record of the author of certain information so that it is always possible to attest to its veracity.

  • Irretractability

Related to authenticity, this item serves to prevent any user from denying the authorship of specific data.

  • Conformity

This is the point at which the LGPD is mentioned, as you must affirm that your policy follows the laws and regulations in force in the national territory.

Use firewall, antivirus and antimalware

Firewall is basically a device that monitors data traffic. It blocks or grants access depending on the rules in which it was configured — that’s why it’s called a data inspection firewall.

Antivirus works in a similar way, preventing the entry of a virus, that is, preventively. It’s ideal for the newly formatted, low-usage computer where you’re 100% sure it’s virus-free.

Antimalware, on the other hand, looks for files and software already affected by viruses, which is why it is so important in everyday life and often comes with antivirus programs — which does not dispense with a more serious evaluation, if it is reliable, effective and Of Quality.

Protect your smartphone

Many web solutions are integrated into the mobile device, so it’s no use investing heavily in your computer if your cell phone is unprotected. As a general rule, it is not necessary to have an antivirus on the device, unless you knowingly go to risky sites, such as those that promise pirated downloads of paid material.

The key is to enable 2-step verification (2 step verification or 2SV) on all accounts you have and that this option is available from the developer. Obtaining personal numbers and hacking passwords is easier than ever and it just doesn’t give access to your apps to third parties if you require entry clearance via SMS or code.

Choose a good platform for your website or digital product

Choosing a reliable system is critical to avoiding headaches for both you and your customers. Therefore, choose a company that ensures the security of everyone’s data.

It is recommended that the platform on which you host your page or course has, among others:

  • Web Application Firewall (WAF) , a type of data inspection firewall.
  • Real-time protection against attacks.
  • SSL certificate showing that the website is protected, with the lock icon. At HeroSpark, for example, all users who use the platform’s subdomain ( already have the certificate. However, if they wish to use their own domain (, they can obtain it from the hosting service.
  • Respect for the LGPD. It is important that you show in the privacy policy how you handle user data . Thus, for example, it is possible to confirm whether the company encrypts the information in the base.

Why ensure data security?

There are many reasons why good digital entrepreneurs invest in data security:

  • Preserves strategic business plans, in addition to personal and payment data;
  • Complies with ethics in entrepreneurship;
  • Avoid financial scams;
  • It exercises control over operations;
  • Avoids problems with leaks and brand reputation;
  • It acts as a differential between competitors;
  • It benefits your productivity;
  • Allows cost savings, mainly by preventing virtual attacks;
  • It has good value for money.

Technology evolves fast and malicious data threat strategies do too, but digital security is effective against this problem.

Even if your company and/or product is not 100% digital, it is essential to ensure everyone’s safety. Thus, you gain credibility and have more chances of having a successful business!